Play the Green Energy Consumption game

By Kanae Matsui – Participant in the IIASA Young Scientists Summer Program (YSSP) 2013

ImageAs part of my YSSP project for summer 2013, I developed a Web site to study consumer behaviors towards electricity market liberalization to the residential side. This liberalization means that consumers can select an energy company that has different portfolios of energy supply. It has been introduced in many countries, including the US, Austria, and Germany.

The Web site, called Green Energy Consumption, is a simulated world of liberalized electricity markets—a game—that lets people make choices about their energy consumption, choosing between different providers with different mixes of energy coming from renewable and fossil fuel sources.

The goal of this study is to find out how people make choices about energy, and what it takes to change people’s energy consumption behavior. A game like this could be used in countries where the policy has not…

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